Digital marketing and conventional marketing, partners or competition.

Digital marketing and conventional marketing, partners or competition.

In recent years, the undisputed development of digital marketing has been observed , also known as electonic marketing and from the appearance of social websites, social marketing. There are a variety of parameters that are irrefutable proof of this, such as the increase of users in social networks, the increase in the presence of major brands in these networks and investment in advertising that consolidates an ascending graph.

List of best sellers by Digital marketing

  1. Digital Marketing Strategy: An Integrated Approach to Online Marketing
  2. Digital Marketing
  3. Digital Marketing All-in-One For Dummies
  4. Digital Marketing Analytics: In Theory And In Practice
  5. Digital Marketing For Dummies, 2nd Edition
  6. Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business
  7. The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd
  8. Digital Marketing for Business 2021, 3 Books in 1: Exceed 2020 with the Step-By-Step Guide for Beginners, Make Money Online Using the New Strategies to Win In the Digital World, and the Ultimate Tips and Tricks
  9. Becoming A Digital Marketer: Gaining the Hard & Soft Skills for a Tech-Driven Marketing Career
  10. Social Media Marketing Mastery 2021:3 BOOKS IN 1-How to Build a Brand and Become an Expert Influencer Using Facebook, Twitter, Youtube & Instagram-Top Digital Networking & Personal Branding Strategies

The best Digital marketing 2021

#PreviewProduct
1Digital Marketing Strategy: An Integrated Approach to Online Marketing
Digital Marketing Strategy: An Integrated Approach to Online Marketing
Buy on Amazon
2Digital Marketing
Digital Marketing
Buy on Amazon
3Digital Marketing All-in-One For Dummies
Digital Marketing All-in-One For Dummies
Buy on Amazon
4Digital Marketing Analytics: In Theory And In Practice
Digital Marketing Analytics: In Theory And In Practice
Buy on Amazon
5Digital Marketing For Dummies, 2nd Edition
Digital Marketing For Dummies, 2nd Edition
Buy on Amazon
6Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business
Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business
Buy on Amazon
7The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd
The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd
Buy on Amazon
8Digital Marketing for Business 2021, 3 Books in 1: Exceed 2020 with the Step-By-Step Guide for Beginners, Make Money Online Using the New Strategies to Win In the Digital World, and the Ultimate Tips and Tricks
Digital Marketing for Business 2021, 3 Books in 1: Exceed 2020 with the Step-By-Step Guide for Beginners, Make Money Online Using the New Strategies to Win In the Digital World, and the Ultimate Tips and Tricks
Buy on Amazon
9Becoming A Digital Marketer: Gaining the Hard & Soft Skills for a Tech-Driven Marketing Career
Becoming A Digital Marketer: Gaining the Hard & Soft Skills for a Tech-Driven Marketing Career
Buy on Amazon
10Social Media Marketing Mastery 2021:3 BOOKS IN 1-How to Build a Brand and Become an Expert Influencer Using Facebook, Twitter, Youtube & Instagram-Top Digital Networking & Personal Branding Strategies
Social Media Marketing Mastery 2021:3 BOOKS IN 1-How to Build a Brand and Become an Expert Influencer Using Facebook, Twitter, Youtube & Instagram-Top Digital Networking & Personal Branding Strategies
Buy on Amazon

As a result of this, there are many analysts who divide opinions about the future of marketing campaigns in the sense of whether digital marketing will supplant conventional marketing, causing its gradual disappearance, or whether a “coexistence” between these two generations of marketing and will be associated in the strategies of the big brands

Nowadays, the value that Social Networks bring to Digital Marketing is unquestionable since they give the possibility of being able to develop a really effective segmented advertising, or also called “precision shooting” advertising or one-to-one advertising. Therefore the exploitation of profiles of users of social networks is a much more precise advertising element and allows a more personalized work than conventional Marketing.

This has affiliated to many analysts to join the idea that the digital marketing will compete with the conventional marketing and announce the disappearance of the latter, as a result of an exponential growth of the digital strategies, giving place to extend the possibilities of creativity in the advertising campaigns, having as strength the direct arrival to the client with the appropriate profile.

However, there are other positions led by professional experts who, with solid arguments, predict an association between digital marketing and conventional marketing and that companies should use both digital and conventional media as part of a “mix” of strategies.

Therefore, without tilting for the moment for any of the “schools”, it is indisputable that companies must know how to choose what type of platforms and strategies to use to win the type of consumers they are looking for, since some will be of interest for certain people more than for others.

Rachel Aldighieri, public relations manager at the DMA, seems to us to be in a more reasonable position to consider that “a marketing strategy that has clearly defined its target audience and uses the most appropriate channel or combinations of different channels to reach consumers. with a personalized message with which to capture their attention “will be much more effective and attractive to the users and consumers themselves.